We are a sociable bunch at the Mortimer Group, and recently I went along to one of my favourite events.
The event in question was Nottingham City Business Club March 2025 lunch, and not only did I delight in the food, drink and casual networking, I also acted as table host, welcoming ten other business leaders to share my table and enjoy the afternoon.
The guest speaker this month was branding and design consultant Fernanda Rizzo who delivered her presentation titled “Connecting Dots for Success,” Fernanda guided us through the essentials of branding—explaining not only what branding is, but also why it matters, how it can fuel business growth, and why customers are more likely to choose our brand over a competitor if our brand is coherent and trustworthy.
Using real-life examples from iconic brands like Duolingo, Patagonia, and Monzo that disrupted their markets, Fernanda illustrated the power of effective branding and left us with plenty to reflect on.
To learn more, visit: https://www.fernandarizzo.com
I’m currently enjoying our 7th year of membership of this iconic business club, and value the benefits it brings to us as a business, but also grateful for the many new friendships we’ve developed over the years. Hopefully, I might see some of you at an event soon!
Snapshot of Tim White MREC MBIoR ACIOB of Mortimer Group, Simon Meddings of AtkinsRéalis, Mark Deakin of Turner & Townsend, Noshi Sajid of PAS Support, Steve Bennett of Ascend Business Coaching Ltd and Permjeet Singh Kainth of Rough Diamond at March’s lunch event.
Image @spikephoto
